The trailer tells us that the film is a British comedy, drama. The accent of the man narrating is Scottish and he uses some vulgar language which indicates that the film is aimed at young adults and is British drama. The trailer starts by introducing the setting (an Edinburgh suburb) and main characters, each of whom gradually swim into focus throughout the clip. The first character shown is presented as the very main character and the narrator as he is positioned at the front and is the first person who comes into focus. The opening of the trailer shows the main characters running away and seem to be being chased. This makes us as the audience wonder what they may have done to get themselves into this situation and also tells us that these characters are troublesome. One selling point included is 'From the makers of Shallow Grave' which is useful if people have seen this film and will want to see Trainspotting if they enjoyed it.
The clips in the trailer show the characters involved in scenes such as chasing, nudity, fighting, drug use and unity. This shows that the film is going to be about the characters lives which are made to seem out of the ordinary. This may interest the audience and make them want to see the film. A different clip is used to introduce each character one by one showing their similarities and differences. The pace of the clips changing gets faster and more interesting throughout the trailer so they are getting shorter and showing us less. This makes the audience more eager to see the film to see what happens in full detail. The trailer lets us now about the drug use which is shown where some characters are falling to the floor as if they are passing out, and after this there clips of sexual activity shown.
I think the trailer is successful in making you want to see the film as it shows not too much information but just enough to give us reason to go and see it. Showing the audience what each character is like and how they live makes us wonder if they are going to change for the better throughout the film or get worse encouraging them to go and see it. The music used in the film is very upbeat and fast with the sound of drums. The sound matches the characters behavior which is energetic, like the beginning of the video when they are running, so it fits well with the film.
The poster gives a fair amount of information about the film. For one, the image of the main characters gives us an idea of the genre. One character is swearing with two fingers indicating foul language in the film, and one is making a shooting gesture with his hand which shows that the film may contain violence. One character has his arms folded against his chest making it seem is if he is hiding something which could signify guilt and another has an aggressive facial expression which could represent her as a bad person in the film. The target audience isn't shown as much but from the rating we know that the film is for viewers 18 and over which tells us that this film might show some inappropriate scenes.
As the image of the characters is bigger than the title it leads the audiences eye towards them first and this may interest them if they have seen the actors in previous films. The title is a bright orange which stands out catching the audiences eye. Another sell point is "From the Makers of Shallow Grave". This helps in selling the film as people may have liked this film and would like to see another one like it. The review and five star rating at the top of the poster makes the film look successful making people want to see it.
Information given about the film is the main characters who are revealed in a mid-shot which gives the audience a chance to see enough to judge them from how they may see them. This shot interests the audience making them want to know more about them in the film. At the very bottom shows what music is going to be featured on the film soundtrack. This may interest people who are into these artists and make them want to see the film. I think the poster is successful in making you want to see the film as it shows the things you are going to see if you watch the film and makes you want to know more.
No comments:
Post a Comment